ARUNDEL – The town is happily facing an identity crisis.
Sandwiched between the bustling hubs of the Kennebunks and Biddeford/Saco, Arundel has not traditionally been known as a "destination." But a new sewer project could change that.
"It means we'll have a lot more possibilities," said Town Planner Tad Redway. "It will allow us to have a much broader range of the types of businesses that we can attract here."
Several years ago, the town undertook a formal marketing and branding study, to find out what its strengths and weaknesses were, and what emerging markets were on the horizon. After spending $25,000 on the study, town leaders decided that some of the results were on target and others were not worth pursuing.
"We said, 'there's some good stuff in here'," said Redway. "It's wasn't everything we were looking for, but it had a lot of good things." One of the things included in the study was a recommendation for proper sewer, especially along the Route 1 corridor, where many businesses are located and would like to locate in the future. Currently, those businesses use a septic system, which severely limits the size of the business that can locate there.
Enter the Cape Arundel Cottage Preserve.